Why food and social media make the perfect recipe

Posted by on May 1, 2012 in blog, Food, social media, Uncategorized | No Comments
Why food and social media make the perfect recipe

In the ever-changing world of social media, there always seems to be a hot new platform, a new trend and new clever ways for brands to connect with their audience online. It’s the dynamic, ever-changing nature of the social web that we love, and helping our clients navigate the minefield of opportunity it presents gives ...

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Will pinning become the new tweeting for PR professionals?

Posted by on Feb 12, 2012 in blog, Review, social media | No Comments

It’s our latest obsession at Cake Comms HQ. So what’s fuelling the rise of Pinterest, a new online bulletin board for your favourite images? We take a look at its main features and explore how brands can take advantage of this zeitgeist-storming social networking platform. Firstly, the idea behind Pinterest is incredibly simple. Find something you ...

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Should your brand be using Instagram?

Posted by on Jan 6, 2012 in blog, Hints and Tips, How to, social media | No Comments

Instagram, named Apple’s app of the year, has quickly become the biggest thing in photograph-based social networking. The photo sharing app, which has been exclusive to the iPhone since October 2010, has succeeded in becoming a social network and community in its own right, with 15 million users and 1 million new users a fortnight. ...

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